At TOTO Toys, we go beyond plush—we create cherished childhood memories. Our world is filled with softness, imagination and joy, where every hug brings warmth and comfort. Crafted with exceptional quality, creativity and affordability, our plush companions are designed to be loved for years. Our expert toy testers carefully select and refine each design, ensuring every plush is irresistibly huggable, safe and durable. Whether it’s a first cuddle or a lifelong snuggle, TOTO Toys brings magic to every moment. Because once you’ve hugged a TOTO Toy, you’ll understand why the snuggle is real—and why it lasts a lifetime!